How to Run WhatsApp Template Campaigns

Template campaigns let you message customers outside the open session window — for launches, reminders, and updates — as long as Meta has approved the template.

Step checklist

1. Create the template in Meta — clear name, category, language, and sample variables
2. Wait for approval — marketing templates get more scrutiny than utility
3. Import / select in KyaApp — attach the template to a campaign
4. Segment contacts carefully — only message people who opted in
5. Send a small test — verify variables and landing links
6. Launch and monitor — watch delivery, reads, and quality signals

Best practices

• Prefer utility templates for transactional updates
• Keep marketing copy short; one clear CTA
• Avoid blasting cold lists — hurts quality rating
• Localize language for your audience (EN / regional as approved)

What KyaApp supports today

• Template-based bulk campaigns
• Contacts and analytics in the dashboard
• Dual-channel inbox for replies that come back

Advanced drips and A/B sequences are roadmap — start with well-targeted one-shot templates.

FAQ

Why was my template rejected?
Usually category mismatch, unclear samples, or policy issues. Fix and resubmit in Meta Business Manager.

Can I send without a template?
Only inside the customer service window after they message you.

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